BC Cancer Agency Library

Managing health care business strategy

https://bccalibrary.andornot.com/en/permalink/catalog120534
Moseley, George B., III. Burlington, MA: Jones and Bartlett Learning , 2018. 2nd ed.
Audience
Professional
Table of Contents:; Basic strategy concepts -- Internal audit of strategic assets : resources and competencies -- External environmental assessment : law, economics, demographics, technology -- External environmental assessment : market and customers -- External environmental assessment : industry …
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Author
Moseley, George B., III
Edition
2nd ed.
Place of Publication
Burlington, MA
Publisher
Jones and Bartlett Learning
Publication Date
2018
Series
R2 Library
Subjects
Financial Management - methods
Health Facilities - economics
Health Services Administration - economics
Abstract
Table of Contents:
Basic strategy concepts -- Internal audit of strategic assets : resources and competencies -- External environmental assessment : law, economics, demographics, technology -- External environmental assessment : market and customers -- External environmental assessment : industry and competitors -- Defining the future direction of the organization -- Formulating corporate-level strategy -- Formulating SBU-level and functional area strategy -- Implementing the strategy -- Monitoring, fine tuning, and changing the strategy -- Strategic planning options : internal expansion -- Strategic planning options : strategic alliances -- Strategic planning options : mergers and acquisitions -- Strategic planning options : downsizing, divestiture, and bankruptcy -- Finance in strategic planning -- Marketing in strategic planning -- Human resources in strategic planning -- Legal implications of strategic decisions -- Organization design and culture -- Managing strategic change -- Tools for strategic analysis, planning, and management -- Strategy in other types of organizations.
ISBN
1284081109
9781284081107
9781284081114
Language
English
Material Type
Ebook
Audience
Professional
Location
Internet
Website Notes
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