Skip header and navigation
The BC Cancer Library

Delivering timely service and evidence-informed resources to people in BC and the Yukon facing cancer and those involved in oncology care or research.

Refine by:

4 records – page 1 of 1.

Accidental library marketer

https://bccalibrary.andornot.com/en/permalink/catalog19356
Dempsey, Kathy. Medford, NJ: Information Today, Inc. , 2009.
Audience
Professional
Call Number
Z716.3 D425 2009
Availability
1 copy, 1 available
How and why people become accidental marketers; Starting with the basics of communication; Assessing your current situation; Using demographic, geographic, and census data; What marketing experts think is most important; Getting administrators, managers, and staff to buy in; Making evidence-based d…
Author
Dempsey, Kathy
Place of Publication
Medford, NJ
Publisher
Information Today, Inc.
Publication Date
2009
Physical Description
xvi, 294 p. : ill. ; 23 cm.
Subjects
Libraries
Public Relations
Marketing
Information Services
Advertising as Topic
Abstract
How and why people become accidental marketers
Starting with the basics of communication
Assessing your current situation
Using demographic, geographic, and census data
What marketing experts think is most important
Getting administrators, managers, and staff to buy in
Making evidence-based decisions with administrators
Don't shy away from statistics
Understanding the cycle of true marketing
Writing your formal plans
Basic rules for producing good promotional materials
Getting the message out
Using your website for public relations and outreach
Finally, the fun stuff
ISBN
9781573873680
Language
English
Material Type
Book
Audience
Professional
Location
Vancouver Library
Call Number
Z716.3 D425 2009

Copies

c.1 BC Cancer Agency VAN Library Available
Show Less

Harnessing the power of Google: what every researcher should know

https://bccalibrary.andornot.com/en/permalink/catalog120640
Brown, Christopher C. Santa Barbara, CA: Libraries Unlimited | ABC-CLIO, LLC , 2017.
Audience
Professional
Table of Contents:; Chapter 1: Searching Generally -- Chapter 2: How Google Works -- Chapter 3: Searching Google Web -- Chapter 4: Power Searching for Primary Sources Using Google Web -- Chapter 5: Google Scholar and Scholarly Content -- Chapter 6: Google Books -- Chapter 7: Google as a Complement…
  1 read online  
Author
Brown, Christopher C.
Place of Publication
Santa Barbara, CA
Publisher
Libraries Unlimited
ABC-CLIO, LLC
Publication Date
2017
Series
EBSCOhost eBook
Subjects
Search Engine
Information Storage and Retrieval
Internet
Research
Libraries
Information Services
Abstract
Table of Contents:
Chapter 1: Searching Generally -- Chapter 2: How Google Works -- Chapter 3: Searching Google Web -- Chapter 4: Power Searching for Primary Sources Using Google Web -- Chapter 5: Google Scholar and Scholarly Content -- Chapter 6: Google Books -- Chapter 7: Google as a Complement to Library Tools -- Chapter 8: Academic Research Hacks -- Chapter 9: Case Studies in Academic Research -- Chapter 10: Searching for Statistics
ISBN
9781440857126
9781440857133
Language
English
Material Type
Ebook
Audience
Professional
Location
Internet
Website Notes
This EBSCO title is licensed for one BC Cancer staff user at a time only. Authentication via HealthBC sign in required. Use your BC Cancer staff username and ID when prompted.
Read Online
Show Less

Medical Library Association guide to cancer information : authoritative, patient-friendly print and electronic resources

https://bccalibrary.andornot.com/en/permalink/catalog15682
Volk, Ruti Malis. New York, NY: Neal-Schuman Publishers, Inc. , 2007.
Audience
Professional
Call Number
QZ22 M489 2007
Availability
1 copy, 1 available
Author
Volk, Ruti Malis
Corporate Author
Medical Library Association
Place of Publication
New York, NY
Publisher
Neal-Schuman Publishers, Inc.
Publication Date
2007
Physical Description
xix, 331 p. ; 23 cm.
Series
Medical Library Association guides
Subjects
Neoplasms
Information Services
Patient Education
Neoplasms - bibliography
Library Materials
Resource Guides
Directory
Directories as Topic
ISBN
9781555705855
1555705855
Language
English
Material Type
Book
Audience
Professional
Location
Victoria Library
Call Number
QZ22 M489 2007

Copies

c.1 BC Cancer Agency VIC Library Available
Show Less

Medical Library Association guide to managing health care libraries

https://bccalibrary.andornot.com/en/permalink/catalog19941
New York, NY: Neal-Schuman Publishers, Inc. , 2011. 2nd ed.
Audience
Professional
Availability
1 copy, 1 available
Alternate Title
Managing health care libraries
Editor
Bandy, Margaret Moylan
Dudden, Rosalind Farnam
Edition
2nd ed.
Place of Publication
New York, NY
Publisher
Neal-Schuman Publishers, Inc.
Publication Date
2011
Physical Description
xxiii, 424 p. : ill. ; 28 cm. + 1 CD-ROM (4 3/4 in.).
Series
Medical Library Association guides
Subjects
Libraries, Medical - organization & administration
Libraries, Hospital - organization & administration
Library Services - organization & administration
Library Administration
Information Services
Health Education
Delivery of Health Care
ISBN
9781555707347
Language
English
Material Type
Book
CD
Audience
Professional
Location
VC Librarians' Bookshelf

Copies

BC Cancer Agency VAN Library REF Librarian's Bookshelf Available
Show Less